Scott’s Newsletter #22


I’ve been thinking a lot about “experience” and how important delivering a superior one is for businesses of all types. I had a mix of both bad and good experiences on my birthday a couple weeks back. Then, I wrote about them and what I believe makes a great experience.


Platform companies are big business, connecting buyers and sellers/providers. The New York Times explored what makes platforms successful.

I once had the opportunity to spend 30 minutes on the phone with ESPN’s Adam Schefter. It was during his NFL Network and my sportswriting days, and he was gracious to spend the time offering me advice. It’s great to see his growth into the NFL’s top reporter. Sports Illustrated followed him around for the day.

Stratchery dives into bundle economics (paywall) and why Medium’s new subscription model is leaving a lot of people (me included) as skeptics.

Elon Musk is a visionary who is not afraid to make big bets. This Vanity Fair piece on A.I. is a long one, but fascinating.

One session I teach in my e-commerce marketing class at NYU is pricing psychology. Uber apparently uses similar tactics to keep its drivers on the road.

I thought YouTube would win the NFL streaming rights for 2017-18. Turns out Amazon opened up their wallet a little more.

Bots are bringing celebrities closer to their fans.

Finally, Tech Crunch compiled the best e-commerce April Fools pranks.

Rock and Roll.

My last newsletter had an open rate of 34.6% (+1.3%).

Sign up for my bi-weekly newsletter where I’ll share what I’ve written about or read from around the web related to mobile, digital, emerging media and more. The newsletter is sent 8 p.m. ET on Sunday nights and appears on 10 a.m. ET on Monday.

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